End-to-end structure for a landing page that converts.
Rebranding and a new landing page architecture for a premium design studio, focused on positioning and conversion rate.
I turn complex problems into digital experiences that are simple, intuitive and people-centered.


// The projects I'm most proud of
Rebranding and a new landing page architecture for a premium design studio, focused on positioning and conversion rate.
A modular system that turns the blank prompt page into a flow guided by Tags and a visual Canvas — designed for people who have never heard of prompt engineering.
A clinic management platform that unifies scheduling, records and billing in a single interface designed for small practices.
Redesign of Itaú's investment flow into a dedicated app, focused on product discovery, crypto trading and education for new investors.
// A little about me

My career didn't start in design, but it has always been about understanding people.
In the pharmaceutical industry, working with vaccine production, I developed an analytical, evidence-based mindset to investigate complex problems and pursue consistent solutions.
Later, I chose education as a strategic step to gain flexibility while investing in my Product Design training. During that period I sharpened skills that are now part of my practice as a designer: communication, empathy, learning facilitation and adapting language for different user profiles.
Today I apply that mix of science, education and design to build digital products that are intuitive, accessible and research-driven. I believe great interfaces emerge when we deeply understand people, simplify complexity and turn knowledge into experiences that create real value.
// Beyond design